Eventually, I hit a breaking point—burnt out, exhausted, and completely lost. But here’s the thing about rock bottom—it forces you to rebuild. I learned to slow down, to listen to myself, to heal. I discovered self-love, self-worth, and the power of choosing a life that aligns with who I truly am.

I stopped waiting for someone else to value me and started valuing myself. I built my own business—one that reflects my passions, my values, and my voice. And now, I help other women do the same.

I know what it’s like to feel stuck, unseen, and unsure of your next step. But I also know that sometimes losing yourself is exactly how you find yourself. If you’re ready to step into your power and build something meaningful, I’m here to help you make it happen.

From burnout to building my dream—and helping you build yours

I know what it’s like to feel stuck. To work long hours in a job that drains you, for a boss who doesn’t see your worth. I spent years pouring my energy into someone else’s vision, hoping my hard work would finally be seen and valued. But instead, I hit a breaking point—burnt out, exhausted, and completely lost.

But here’s the thing about hitting rock bottom: it forces you to rebuild. I stepped back, listened to myself, and realized I was done waiting for someone else to value me. It was time to value myself. I took my passion for branding and design—the thing that had always lit me up—and built a business that aligned with who I truly am. No more playing small. No more settling.

Now, I help other women do the same.

Because branding isn’t just about a pretty logo or a stylish color palette—it’s about strategy. It’s about knowing exactly who you want to reach and how to attract them. A powerful brand builds trust, creates connection, and positions you as the go-to expert.

I don’t just design websites —I help female-founded brands step into their power, own their voice, and build kickass brands that catch attention. If you’re ready to stop playing small and build something bold, I’m here to make it happen.

Let’s step into your boss babe era and create a kickass brand that turns heads, builds trust, and gets you paid!

your kickass designer,
Josefine